It’s absolutely crazy

@swerikcodes

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Why it worked

The video taps into the aspirational narrative of rapid career growth and entrepreneurship, contrasting a past corporate internship with current independent success, which resonates with viewers seeking similar achievements.

Summary

The creator contrasts their past experience interning at Amazon with their current success as a company owner in their dream city. They express happiness and a desire to be contacted.

Structure

1Interning at Amazon one year ago
2Now owning own company
3In dream city with own office
4Feeling happier
5Call to action

Product placement

Amazon: it ACTS as the company where the creator interned. Removing it would change the context of the creator's past experience. Citi: it merely APPEARS as a logo on a building. Removing it would not change what happens in the video.

On-screen text

absolutely exactly 1 Year Ago interning in now company CITY own happier reach me baby call my phone and say need me baby

Original caption

It’s absolutely crazy how fast your life can change with one year of hard work. #startup #entrepreneur #softwareengineer #founder #fyp

More from @swerikcodes

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Transcript

It’s absolutely crazy that exactly 1 year ago I was interning in Amazon in this building. And now I have my own company in my dream city. With my own office and I couldn't be happier. Reach me baby, call my phone and say need me baby.