Cat edition

@therealtarnanlamb

390.0K followers · usually 51.4K views a post

Views

886.6K

Likes

112.1K

Comments

771

Shares

3.7K

SoundTikTok sound · original sound - therealtarnanlamb

View velocity

+104.6K views over 35.8d · ~2.9K/day · 8 observations

Promoted product

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Why it worked

The video leverages a popular listicle format ('5 things worth your money') tailored to a specific niche (cat owners). The inclusion of a cute cat and the creator's personal recommendations create relatable and engaging content that appeals to the target audience.

Summary

The creator lists five cat-related products they recommend, including a litter box, litter, blanket, cat toy, and cat bowls. The video features the creator and their cat, with the cat appearing to react to the items.

Structure

1Introduction of "Cat edition" list
2Listing of Modkat litter box
3Listing of World's Best Cat Litter
4Listing of Lola blanket
5Listing of Chewy cat toy
6Listing of Smalls for Cats cat bowls
7Concluding question to the audience

Product placement

The video lists and briefly describes five cat products: Modkat litter box, World's Best Cat Litter, Lola blanket, a cat toy from Chewy, and Smalls for Cats ceramic cat bowls. The creator's cat is also present.

Original caption

5 things worth ur $$ cat edition (he strongly agrees) @Modkat @lolablankets @Chewy @smallsforcats @World’s Best Cat Litter®

More from @therealtarnanlamb

On-screen text

Cat edition 1. modkat litter box 2. Worlds best cat litter 3. Lola blanket 4. Lizzie the Lizard cat toy (chewy) 5. Smalls for cats cat bowl (raised ceramic)

Transcript

Mod Cat litter box, World's best cat litter, Lola blanket. Yeah, you love that one. Lizzy the lizard cat toy from Choo. Small for cats, raised caps, ceramic. Yeah, you heard it hear you you heard it hear first. What do you think?