I have not gotten my hair colored in three months

@therealtarnanlamb

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SoundTikTok sound · original sound - therealtarnanlamb

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+38.7K views over 26.6d · ~1.5K/day · 12 observations

Promoted product

AMIKA The Protector

all hair is welcome: 11 collections for every hair concern–no matter ethnicity, age or gender. We were kind & clean before it was a thing. Haircare that has always been cruelty-free, formulated without sulfates, parabens, aluminum starch. We only make products that make us proud.

Why it worked

The video effectively demonstrates a common hair concern (color fading) and offers a practical solution with a specific product. The creator's personal experience and positive results, combined with the product's multiple benefits (color protection, heat protection, shine), create a compelling native advertisement.

Summary

The creator shares a hair coloring maintenance tip, highlighting the AMIKA The Protector treatment as essential for preserving hair color and health between salon visits. She demonstrates its application on damp hair before styling, emphasizing its benefits for color longevity, heat protection, and hair feel.

Structure

1Introduction to hair coloring maintenance
2Introducing the AMIKA The Protector treatment
3Demonstrating product application

Original caption

a few years ago i used to color my hair every 8 weeks. now I can go 4+ months and i LOVE it. a product that helps my color last as long as possible is the @AMIKA: The Protector treatment #amikapartner

More from @therealtarnanlamb

Product placement

AMIKA: The Protector treatment ACTS — it is a strengthening treatment and heat protectant that helps prevent hair color from fading and leaves hair feeling soft and shiny. Removing it would change the outcome of the hair styling process. The brand AMIKA is visible on the product packaging.

On-screen text

I have not gotten my hair colored in three months and I still think it looks amazing I want my hair to last as long as possible in between appointments because the color is an investment you gotta protect what you paid for I have one product that is a key in getting your hair color to last as long as possible this is from amika it's The Protector it's a strengthening treatment and I'm just gonna spray it all through my damp hair it's also a clinically proven heat protectant which is great cause I'm gonna style my hair today this is a treatment that helps prevent your hair color from fading so it helps my hair look as fresh as possible in between appointments and it also just leaves my hair feeling soft shiny it smells really good I love using it on the days that I style my hair okay here are the final results I feel like my hair the color looks so good it looks fresh I literally get my hair done like once every four months and it is great

Transcript

I have not gotten my hair colored in three months and I still think it looks amazing. I want my hair to last as long as possible in between appointments because the color is an investment. You gotta protect what you paid for. I have one product that is a key in getting your hair color to last as long as possible. This is from Amika, it's The Protector. It's a strengthening treatment and I'm just gonna spray it all through my damp hair. It's also a clinically proven heat protectant, which is great cause I'm gonna style my hair today. This is a treatment that helps prevent your hair color from fading, so it helps my hair look as fresh as possible in between appointments. And it also just leaves my hair feeling soft, shiny. It smells really good. I love using it on the days that I style my hair. Okay, here are the final results. I feel like my hair, the color looks so good. It looks fresh. I literally get my hair done like once every four months and it is great.