Why it worked
The video taps into the desire for new and aesthetically pleasing tech products by showcasing a hypothetical, highly anticipated iPhone model in a popular color, combined with a stylish accessory. The use of a trending sound and the clear branding of the accessory likely contributed to its reach.
Summary
The video showcases a hypothetical purple iPhone 18 Pro Max, first in its box and then with a phone case being applied. The brand name ORNARTO is displayed, indicating the case is from this brand.
Structure
- 1Showing the iPhone 18 Pro Max in its box
- 2Applying a purple phone case to the phone
- 3Displaying the ORNARTO brand name
Product placement
iPhone 18 Pro Max (speculative): This is a hypothetical future iPhone model that is shown in a purple color. It is presented in its box and a case is applied to it. Removing it would change what happens in the video. Apple logo (incidental): This is the logo of Apple, the manufacturer of iPhones. It appears on the phone and its box. Removing it would not change what happens in the video. ORNARTO (acts): This is a brand name that appears on screen. The video shows a phone case being applied to the phone, and the brand name is displayed. This implies the case is from ORNARTO. Removing it would change what happens in the video.
On-screen text
Reply to @M🤍
iPhone 18 pro max
Purple
ORNARTO