Selling · SaaS › Other SaaS
Instagram
Why it worked
The "before and after" format is highly effective for showcasing the transformative power of editing tools, appealing to users' desire for aesthetic improvement. The interactive "tap here" encourages engagement with the platform's features.
Summary
This post showcases a "before and after" comparison of a user's photo, demonstrating the enhanced look achieved using Instagram's editing features. The user is encouraged to tap and explore the editing options.
Structure
- 1Before and After comparison
- 2Demonstration of editing features
- 3Call to tap and explore
Product placement
Instagram's editing features are shown as the tool used to transform the photo.
On-screen text
Before
After
Tap here
Then here
Let it cook...
RESULT