9 nontoxic things worth

@shelterskin

4.2K followers · usually 1.3K views a post

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shelterskin.com ↗

Why it worked

The video likely performed well due to its listicle format, which is highly engaging and shareable. The "nontoxic" angle appeals to a growing consumer interest in health and wellness, and the variety of products shown caters to a broad audience.

Summary

The creator shares a list of nine nontoxic items they find worth purchasing. The items range from beauty products and home goods to wellness services and kitchen appliances.

Structure

1Introduction of the list topic
2Showcasing item 1: Shelter Skin Lip Elixir
3Showcasing item 2: AquaTru Water Filter
4Showcasing item 3: Softwave
5Showcasing item 4: Emerald-Holiday Signet Ring
6Showcasing item 5: Acupuncture
7Showcasing item 6: Rewild Coffee Beans
8

Original caption

We could make 100 more of these videos tbh. Catherine’s top 9 no explanation needed items worth every penny (nontoxic edition obviously) #nontoxic #cleanbeauty #nontoxicliving

More from @shelterskin

Their other posts in the index, biggest breakout first.

Showcasing item 7: Shelter Skin Body Oil

9Showcasing item 8: Ballerina Farms Farmer Hydrate

10Showcasing item 9: Lelit Bianca Espresso Machine

11Concluding remark

Product placement

The video showcases nine different products, including Shelter Skin Lanolin Lip Elixir, AquaTru Countertop Glass Carafe Water Filter, Softwave, Emerald-Holiday Signet Ring, Rewild Coffee Beans, Shelter Skin Vanilla Body Oil, Ballerina Farms Farmer Hydrate, and a Lelit Bianca Espresso Machine. The creator's bio link leads to Shelter Skin.

On-screen text

9 nontoxic things worth 1. Shelter Skin Lanolin Lip Elixir in Cocoa 2. AquaTru Countertop Glass Carafe Water Filter 3. Softwave 4. Emerald-Holiday Signet Ring 5. Monthly Acupuncture 6. Rewild Coffee Beans 7. Shelter Skin No. 2 Vanilla Body Oil 8. Ballerina Farms Farmer Hydrate 9. Lelit Bianca Espresso Machine

Transcript

9 nontoxic things worth 1. Shelter Skin Lanolin Lip Elixir in Cocoa 2. AquaTru Countertop Glass Carafe Water Filter 3. Softwave 4. Emerald-Holiday Signet Ring 5. Monthly Acupuncture 6. Rewild Coffee Beans 7. Shelter Skin No. 2 Vanilla Body Oil 8. Ballerina Farms Farmer Hydrate 9. Lelit Bianca Espresso Machine We could make 100 more of these videos tbh.