when the social media team asks

The video taps into a trending event (World Cup) and a popular food item (croissant) with a creative and visually appealing execution. The surprise and delight of the colleagues at the end add a relatable and engaging human element.

A baker creates a World Cup-themed soccer ball croissant by layering colored dough, passing it through a dough sheeter, cutting it into strips, and then braiding and shaping it into a ball. The final product is then placed in a spherical mold to bake, resulting in a croissant that resembles a soccer ball.