SHEIN ONLINE VS REALITY

@manukenji

71.0K followers · usually 1.1K views a post

Views

15.6K

Likes

264

Comments

21

Shares

19

SoundTikTok sound · original sound - 2000svibecheck

Promoted product

Sheinshein.com

Exclusive discounts and the latest trends at SHEIN — Women's Dresses, Tops, Bottoms, Shoes, Plus Size and more. ✓ Free Shipping ✓ App only. 15% Off With No Min.+✓Easy returns ✓ New Arrivals Dropped Daily ✓

90 videos61 creators

Why it worked

The video taps into the popular "online vs reality" trend, which resonates with viewers who have experienced discrepancies between online product images and the actual items they receive. The creator's relatable presentation and clear comparisons make the content engaging and shareable.

Summary

The creator compares outfits from SHEIN that she ordered online with how they look in reality. She showcases several dresses, modeling them and comparing them to the online product images.

Structure

1Introduction with SHEIN logo and "Online vs Reality"
2Creator holds up dresses
3Shows first dress (polka dot) and compares to online image

Original caption

Affordable outfits for brunch and family outings in the UAE, online vs. reality. @SHEIN @SHEIN US #shein #sheinhaul #outfitcheck #sheinoutfits

More from @manukenji

Product placement

SHEIN (acts): online fashion retailer; its website/app is shown and products are displayed. Removing it would change the video's topic. SHEIN BAE (acts): a specific line or brand within SHEIN; its products are displayed and modeled. Removing it would change the video's topic. Everyssa (appears): brand name on a dress shown in a product listing. Removing it would not change what happens in the video.

Call to action

Add to Cart

On-screen text

SHEIN ONLINE VS REALITY SHEIN BAE 461088097 Trends Fashion for Everyone ฿142.00 SHEIN CLUB Save ฿7.10 off this item after joining. 4-7 Biz Days SHEIN BAE Solid Color Puff Sleeve Add to Cart Everyssa Trends Fashion for Everyone ฿85.44 -11% ฿96.00 4-7 Biz Days SHEIN CLUB Save ฿4.27 off this item after joining. 44915027 SHEIN BAE FeatherLight Chiffon S-VERIFIED Trends Fashion for Everyone ฿225.00 Free Shipping SHEIN BAE Apricot Halter Pleated High Slit Dress, Suitable For... 4.51 (100+) Add to Cart 456104825 SHEIN BAE Trends Fashion for Everyone ฿86.58 -26% ฿117.00 4-7 Biz Days SHEIN BAE Women's Soft Pink Ruched Sleeveless Round Neck Body 26% OFF! Add to Cart 418245904

It looks glamorous now, but it was and is still a journey. It takes effort, inte