This Saturday, July

@couponingbaddie

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Promoted product

Dollar General

Dollar General makes it easier to shop for everyday needs by offering the most popular brands at low everyday prices in convenient locations and online.

26 videos13 creators

Why it worked

The video effectively leverages a significant "71% OFF" promotion for household essentials at Dollar General, combined with multiple stackable digital coupons. This strong value proposition, presented clearly with itemized pricing and a final calculated cost, is highly appealing to bargain hunters.

Summary

This video details a Dollar General sale event on Saturday, July 18th, focusing on household essentials. It outlines how to combine multiple digital coupons and store discounts to purchase Swiffer refills, Swiffer dusters, Air Wick kits, and Febreze sprays for a total of $9.75 plus tax.

Structure

1Introduction to Dollar General sale on July 18th
2Showcasing Swiffer Mop refills and Dusters with pricing
3Highlighting Air Wick essential oil kits with pricing

Original caption

Dollar General Saturday Deal July 18th 07/18 #dollargeneral #dollargeneralcouponing #dollargeneraldeals #couponing #couponingforbeginners

More from @couponingbaddie

Product placement

Dollar General: ACTS - a retail store where products are sold, and where a sale event is advertised. Removing it would change the video's context and purpose. Swiffer Heavy Duty Mop Wet Multi-Surface Cloth Refills: ACTS - a product being shown and discussed as part of a sale. Removing it would change the video's content. Swiffer Dusters Multi-Surface Heavy Duty Duster Refills: ACTS - a product being shown and discussed as part of a sale. Removing it would change the video's content. Swiffer Quick Clean: ACTS - a digital coupon is presented for this product. Removing it would change the video's content. Air Wick Plug in Scented Oil Starter Kit: ACTS - a product being shown and discussed as part of a sale. Removing it would change the video's content. Air Wick Air Care: ACTS - a digital coupon is presented for this product. Removing it would change the video's content. Febreze AIR Mist Soothe & Restore, Whipped Warm Sugar & Shea Butter: ACTS - a product being shown and discussed as part of a sale. Removing it would change the video's content. Dollar General: ACTS - a digital coupon is presented for purchase at this store. Removing it would change the video's content. Dollar General: ACTS - a digital coupon is presented for purchase at this store. Removing it would change the video's content.

Call to action

Go to Dollar General this Saturday.

On-screen text

DOLLAR GENERAL Saturday, July 18th Dollar General Household Essentials $31 -> $9 71% OFF!!!

Transcript

This Saturday, July 18th at the Dollar General, I'm gonna show you how you can get $30 worth of household essentials for just a little over $9. So right off the bat we have these Swiffer Mop Heavy Duty refills, the 20 count, priced at $10 each. You'll want to get two of those? Or if you'd rather get these, you can get two of the Swiffer Heavy Duty Dusters, the six count, priced at $10 each. And then we have this $3 off 2 digital coupon that's attaching. Next, you wanna get one of the Air Wick essential oil kits, priced at $4.25. And then we have this $3 off digital coupon attaching. And lastly, you wanna get two of the Febreze airsprays, priced at $3.50 cents each. Because we have this $3.50 cent digital coupon that's attaching. And as always, you do not want to forget to clip your $5 off $25 that we can use any day this week. So if you do this deal today or tomorrow, you can do so. So after all of those deals, store discounts and promotions and coupons comes off, we're left to just pay $9.75 plus tax at the register. So get your booty on over to Dollar General this Saturday. And let me know if you score.