Loading video…
All breakouts
Locked — included with Pro.Open on TikTokPro
Pro links straight through to the original post.
21.2Talking HeadListicle hook
Hook
5 THINGS WITH THE MONEY
@emmyhoyes
34.7K followers · usually 2.1K views a post
Views
44.0K
Likes
1.3K
Comments
65
Shares
61
Why it worked
The video taps into a common interest in skincare and anti-aging, particularly for women in their 40s. The listicle format is easily digestible, and the creator's personal experience adds authenticity.
Summary
The creator lists five skincare investments made in her 40s, including an LED mask, prescription tretinoin, microneedling, Korean SPF, and Medik8 Liquid Peptides Advanced MP. She implies these are worthwhile expenditures for someone starting a skincare routine at that age.
ProLocked — included with Pro
Transcript, structure and on-screen text
6 beats, a 12-word transcript and 8 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
I don’t regret investing in any of these… #worthit #5things #worththemoney
More from @emmyhoyes
Their other posts in the index, biggest breakout first.
