Promoted product
butter bean curry
Why it worked
The video leverages the "easy and affordable student meal" trend, appealing to a broad audience looking for quick and budget-friendly recipes. The use of common ingredients and a straightforward cooking process makes it highly replicable and shareable.
Summary
This video shows how to make a simple butter bean curry. The creator sautés onions, adds spices and tomato puree, then incorporates butter beans, stock, and spinach. Finally, cream is added for richness, and the dish is served over rice.
Structure
- 1Sauté onions
- 2Add spices and tomato puree
- 3Add butter beans and stock
- 4Add spinach and cream
- 5Serve over rice
Product placement
CIRIO Double Concentrated Tomato Puree: ACTS - used to add flavor and color to the curry. Removing it would change the dish's flavor and appearance. TESCO Double Cream: ACTS - used to add creaminess to the curry. Removing it would change the dish's texture and flavor. SUNNA SUPPLEMENTS: APPEARS - a logo in the creator's bio link, likely a sponsor or affiliate. Removing it would not change what happens in the video.
Call to action
full recipe is on my substack ⭐️