Post by @sidehustlereview

I'm not anti-coach. Coaching has existed for decades. We trust fitness coaches, business coaches, career coaches, and mentors because experience has value. The problem isn't coaching. It's that the barrier to calling yourself a coach has become incredibly low. A lot of people today are really just information aggregators. They can summarize YouTube videos, books, or AI outputs, but that's different from wisdom. Information tells you what to do. Wisdom helps you understand when to do it, why it works, and what to do when the textbook answer falls apart. That's what people actually pay for. Wisdom is earned through experience, mistakes, pattern recognition, and results. It's scarce, which is why it's valuable. In many cases, it's priceless. If you have genuine expertise, don't be afraid to charge for it. Your job is to demonstrate that wisdom, communicate its value, and earn enough trust that people believe you can help them get where they want to go.