What was HIDING in my pores...

@albina

247.9K followers · usually 29.9K views a post

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SoundTikTok sound · original sound - kitsch.fx

View velocity

+773 views over 4.2d · ~182/day · 4 observations

Promoted product

FULLY Clay Mask + Pore Brush

Why it worked

The video effectively uses a 'satisfying' visual of pore cleansing and impurity removal, combined with a clear before-and-after demonstration, to highlight the product's effectiveness.

Summary

The video demonstrates a 2-in-1 clay mask and pore brush treatment. It shows the product being applied, then lathering with water to create foam, and finally reveals the impurities that were removed from the pores, resulting in cleaner, smoother skin.

Structure

1Applying clay mask to face
2Showing clogged pores
3Applying mask and brush
4Creating foam with water
5Showing removed impurities
6

Original caption

Look at what came out of my pores 👀🫧 My 2-minute clay-to-foam pore treatment with @FULLY Skincare helps clear away buildup and leaves my skin looking fresh, smooth, and refined ✨ #blackheadremoval #porebrush #poremask #maskcleanser #skin

More from @albina

Product placement

FULLY Skincare (ACTS - it is applied to the face and used to cleanse pores, and its result is shown. Removing it would change what happens in the video).

On-screen text

What was HIDING in my pores... Clogged pores + stubborn blackhead? 😥 2-in-1 clay mask + cleanser 🫧 Once dry, add water to create foam 💦 Look what came out 🤯 Clean, smoother pores ✨ Before FULLY Clay Mask + Pore Brush 💚