@skinwithzach — 5x breakout

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What I made this week as a fully booked esthetician in Salt Lake City!

@skinwithzach

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29.3K

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Why it worked

The video likely resonated with viewers by focusing on the emotional and psychological benefits of esthetician services, rather than just the monetary aspect. This approach taps into a desire for connection, self-care, and confidence-building, which are strong motivators for seeking such services.

Summary

The video showcases the non-monetary rewards of being a fully booked esthetician in Salt Lake City. It highlights the emotional and psychological benefits provided to clients, such as making them laugh, forget their problems, feel heard, glow, and gain confidence in their skin.

Structure

1Introduction as a booked esthetician
2Making clients laugh
3Helping clients forget problems
4Making clients feel heard
5Making clients glow
6Building client confidence and comfort

On-screen text

What I made this week as a fully booked esthetician in Salt Lake City! Made people laugh. Made people forget their problems. Made people feel heard. Made people ✨glow✨ Made people feel confident and comfortable in their skin.

Original caption

There’s always a lot of talk around money in the beauty space. How much people are charging, how much someone makes etc.. but there isn’t a lot of conversation about the other rewards. As estheticians we have a chance to connect with people and lift them up in a way not a lot of other people can! We’re able to help them build confidence, give them a safe space where they can relax and vent, and guide them through the craziness that is the beauty world. Yes making money is nice obviously lol but I feel like if that’s the only reason you are preforming services you’re never going to truly feel fulfilled. That’s just my two cents on the matter. ✌🏻 #facial #esthetician #relaxing #skintransformation