@theicedcoffeehour — 30x breakout

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I got a letter

@theicedcoffeehour

780.2K followers · usually 32.2K views a post

Views

504.0K

Likes

10.0K

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View velocity

+176.6K views over 25.9d · ~6.8K/day · 6 observations

Why it worked

The video uses a relatable and humorous story about a bureaucratic nightmare with an HOA, which resonates with many viewers who have similar experiences. The unexpected twist of the contact person passing away adds a layer of dark humor and surprise, making the story memorable and shareable.

Summary

The creator received a letter from their HOA demanding they trim their palm trees. After providing evidence that the trees were already trimmed, they received confirmation that the issue was resolved. Two years later, they received another notice demanding payment for the original issue, plus increased HOA dues, totaling over $1500, because the original contact person had passed away.

Structure

1HOA demands palm tree trimming
2Creator provides evidence, issue seemingly resolved
3Two years later, creator is billed for the old issue and increased dues
4Creator attempts to resolve the new bill with old evidence
5HOA reveals the original contact person passed away

Product placement

The video features several on-screen text overlays and images of emails related to a dispute with a Homeowners Association (HOA) regarding palm tree maintenance and fees.

On-screen text

I GOT A LETTER THAT SAID, HOMEOWNERS ASSOCIATION May 20, 2024 RE: Landscaping Notification Dear Homeowner, Our records indicate that the palm trees on your property need to be trimmed. Please have them trimmed at your earliest convenience. Thank you for helping to maintain the beauty and standards of our community. Sincerely, Homeowners Association I EMAILED EVIDENCE TO THE LOCAL HOA AND I SAID, "HEY, LOOK, HERE'S A PICTURE." AND THEN THEY SAID, Re: Palm Tree Maintenance HOA 9:00 to me Thank you so much. I'm forwarding this over to Jim. Reply Forward 10:04 Re: Palm Tree Maintenance HOA 9:30 to me Thanks so much. I appreciate the evidence. Everything should be good to go. Reply Forward NEVER HEARD BACK FROM JIM AGAIN. FAST FORWARD 2 YEARS, AND I GET A LETTER IN THE MAIL FROM THE HOA AND THEY SAID, Re: Palm Tree Maintenance HOA 9:00 to me Just letting you know, you owe a bunch of money in fees because we increased the HOA dues. Reply Forward AND I DIDN'T KNOW THAT, I HAD IT ON AUTOPAY. I SHOW UP TO THE HOA OFFICE, AND SHE SAYS, "OH, ON TOP OF THESE FEES, YOU ALSO OWE FEES FROM 2 YEARS AGO FOR THIS PALM TREE INCIDENT." AND I OWED OVER $1,500. I SAID, "HERE'S MY EMAIL CHAIN. I HAD IT SOLVED. HERE'S ALL THE EVIDENCE THAT YOU NEED." AND THEN SHE SAID, "WHO WERE YOU TALKING TO, AND I SAID, "YEAH, I WAS TALKING TO JIM." AND SHE SAID, "OH, THAT JIM PASSED AWAY." "I'M SO SORRY TO HEAR THAT. BUT ALSO,

Original caption

“Avoid HOA At All Costs!”