Sorry did someone say PROTEIN coffee 😮‍💨

@emlonergann

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65

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SoundTikTok sound · original sound - emlonergann

Promoted product

OxyShred Energy

Unlike other energy drinks, we’re designed to do more — our formula not only boosts your energy (without the crash!), but is a better - for - you option that also helps you burn fat and enhance your mood.

14 videos5 creators

Why it worked

The video leverages a popular product category (protein coffee) and uses a native mention format with a clear visual of the product being consumed, appealing to viewers interested in fitness and energy drinks.

Summary

The creator opens and drinks a bottle of OxyShred Protein Coffee, expressing enthusiasm for the product. The video is tagged as a paid partnership.

Structure

1Creator holds up OxyShred Protein Coffee
2Creator opens the bottle
3Creator drinks the protein coffee
4Creator smiles and shows the product

Original caption

Sorry did someone say PROTEIN coffee 😮‍💨 @OxyShred Energy #oxyshredenergy

More from @emlonergann

Product placement

OxyShred Energy (Acts: it is a protein coffee drink that the creator is opening and drinking, implying it provides energy and protein. Removing it would change what happens in the video).