If you had to hide a giraffe from the government for a week, where would you hide it?

@itsmetinxpodcast

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ICE BREAKERSseen in 2 videos →https://www.ice-breakers.com/ ↗

Why it worked

The video uses a high-engagement, absurd hypothetical question to showcase the creator's personality and the fun atmosphere of her live event, making the brand mention feel organic.

Summary

The creator hosts a live AMA event where she asks audience members hypothetical questions to test their conversational skills. The event is sponsored by Ice Breakers, which is mentioned in the caption and briefly referenced by the creator.

Structure

1Creator poses a hypothetical question to the audience
2Creator explains the purpose of the question for dating
3Audience members provide humorous answers
4Creator jokes about her own counting skills

Product placement

The brand Ice Breakers is mentioned in the caption as a sponsor for the event.

On-screen text

ICE BREAKERS SIRIUSXM

Original caption

Live AMA nights might be my new fav thing! Thank you to everyone who came out and to @icebreakers for helping us break the ice 💋 #ad

More from @itsmetinxpodcast

Their other posts in the index, biggest breakout first.

Transcript

If you had to hide a giraffe from the government for a week, where would you hide it? And it's a really good question if you're like, you don't know if your date can kind of get down like that and talk and be funny and cool and think analytically. Anyone have an idea of where to hide a giraffe? In New York City. Central Park is my favorite place and Central Park, too. You can watch the seals. Madagascar. Glenn, right on it. I saw that. What if they had my counting skills? They'd be like, yeah, I think that's right. Well, not if they had my counting skills, they'd be like, yeah, I think that's right.