Come with me at

@jelienreann_

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SoundTikTok sound · miffy cafe

Promoted product

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Why it worked

The video taps into the relatable experience of a "haul" video, showcasing a budget-conscious shopping trip for everyday essentials. The creator's genuine enthusiasm and the visual appeal of the products, combined with price points, create an engaging and informative viewing experience that resonates with audiences interested in personal care and shopping hauls.

Summary

The creator goes on a shopping trip to Target to restock on hygiene products with a $100 budget and limited time. She purchases various items including Dr. Bronner's soap, Dr. Teal's body oil, Dove deodorant, Saltair body wash and mist, Tree Hut body scrub, PanOxyl face wash, and Sensodyne toothpaste, ultimately exceeding her budget but using Target points for a discount.

Structure

1Introduction and budget setting
2Shopping for Dr. Bronner's soap
3Purchasing Dr. Teal's body oil
4Buying Dove deodorant
5Trying Saltair body wash, mist, and body butter
6Selecting Tree Hut body scrub
7

Original caption

i honestly thought i was gonna go way over the budget 😭 #hygieneproducts #hygieneshopping #showerproducts #showertok #restock

More from @jelienreann_

Product placement

Target (store) - appears as the location of the shopping trip. Removing it would change the context of the video. Dr. Bronner's Magic Soap (product) - Acts as a hygiene product. Removing it would change the content of the haul. Dr. Teal's (brand) - Acts as a hygiene product. Removing it would change the content of the haul. Dove (brand) - Acts as a hygiene product. Removing it would change the content of the haul. Saltair (brand) - Acts as a hygiene product. Removing it would change the content of the haul. Tree Hut (brand) - Acts as a hygiene product. Removing it would change the content of the haul. PanOxyl (brand) - Acts as a hygiene product. Removing it would change the content of the haul. Sensodyne Pronamel (brand) - Acts as a hygiene product. Removing it would change the content of the haul.

On-screen text

$100 hygiene restock $17.19 $5.89 $7.99 $13.99 $16.99 $20.99 $9.99 $10.69 $7.49 Card Only Total $118.99 Balance due: $101.15 Card Target Wallet GiftCard Target Circle Mastercard VISA American Express Debit Scan Tap Insta

Transcript

Come with me at to go to Target to do a hygiene restock with a $100 budget and I only have 30 minutes because I'm on my lunch break at work. But yes, first things first, y'all know how much I love my Dr. Bronner's soap and I'm literally out. So I had to get some more. And this lasts a long time, so it is worth the price, guys. I also went ahead and grabbed my favorite body oil while I was right there. And moved on to getting some more deodorant. I decided to try a new body wash today and I'm finally trying Saltair products. This one smelled so good, guys. So I went ahead and got that. And I also got the matching body mist. And this one smelled so good. So I went ahead and got that. And I also got the matching body mist. And I also got the matching body butter. And I also got the matching body mist. And I also got the matching body butter. And I also got the body scrub from Tree Hut. I love the moisturizing ones because they're so much softer than the regular Tree Hut. And I was also at a face wash, so I just grabbed some more of that too. I swear I get like a different kind of toothpaste every time I go in the store because why are there so many, y'all? But I just ended up getting this Sensodyne Pronamel toothpaste. So technically I did go over the budget, y'all, but I did have Target points, so I got a discount and I ended up only going $101.15 over the budget. And that's all for the video. I'm gonna be doing a haul later, so make sure y'all follow me to see that.