Busy Day In My Life

@jenyyng

166.3K followers · usually 11.6K views a post

Views

37.6K

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SoundTikTok sound · original sound - spotifyforu21

Promoted product

Folgers Black Silk Dark Roast

Folgers® Black Silk Instant Coffee Jar

2 videos

Why it worked

The video effectively uses a 'day in the life' format to showcase a relatable student experience while subtly integrating product placements, making the promotions feel organic and less like direct advertisements.

Summary

The video follows a Harvard student's busy day studying abroad at Oxford. It shows her morning routine, study sessions, coffee breaks, lunch, and lectures, interspersed with product mentions and usage.

Structure

1Morning routine and getting ready
2Study sessions and coffee break
3Lunchtime
4Afternoon lectures and study
5

Original caption

Where is everyone from? 📚🌟 spend a busy day in the life with me studying abroad at Oxford University this summer! 🎀✏️ #college #studytok #studyabroad #studygoals #dayinmylifevlog @r.e.m. beauty @Patrick Ta Beauty @Morphe Cosmetics @Naturium

More from @jenyyng

Product placement

Harvard University: appears, a university logo on a shirt. Removing it would not change what happens in the video. r.e.m. beauty: appears, a product is shown and used. Removing it would change what happens in the video. Patrick Ta Beauty: appears, a product is shown and used. Removing it would change what happens in the video. Morphe Cosmetics: appears, a product is shown and used. Removing it would change what happens in the video. Naturium: appears, a product is shown and used. Removing it would change what happens in the video. OTIS: appears, an elevator button. Removing it would not change what happens in the video. Folgers: appears, a product is shown and used. Removing it would change what happens in the video.

Call to action

Follow for the study abroad journey!

On-screen text

Busy Day In My Life Harvard Student Studying at Oxford 8:00 AM Going to be suchhh a busy day 8:03 AM Okay let's get to it!! 8:20 AM Answering missed emails 9:00 AM Coffee break 9:30 AM Taking notes before my first class 10:20 AM We are quarantined at the moment :( 11:15 AM Grwm 💄 1:00 PM Lunch time 😋 3:00 PM Tutorial time ✍️ 5:00 PM Last lecture for the day oopsie I lied, we had a ghost lecturer Follow for the study abroad journey!