@emmaalmensoap — 3x breakout

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I don't know if you remember

@emmaalmensoap

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Views

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Why it worked

The video taps into a strong nostalgic theme associated with back-to-school, which resonates with a wide audience. The creative design of the soap, mimicking notebook paper and pencils, makes it visually appealing and shareable.

Summary

The creator demonstrates how to make soap designed to look like notebook paper with pencil embeds. The soap is scented with a blend of lemon, aromatic time, cedar, and notebook paper notes, evoking a nostalgic back-to-school theme.

Structure

1Pouring white soap base
2Adding blue powder for pencil lines
3Pouring more white soap base
4Adding blue powder again
5Pouring final white soap base
6Adding pencil embeds

On-screen text

@emmaalmensoap

Transcript

I don't know if you remember my core memories teacher appreciation soap from this spring, but I basically tried to make it look like notebook paper with layers of white and blue pencil lines in between them. I called it core memories because it was scented with an apple blend and I topped each bar with an apple embed, but I got so many comments that I should do a pencil instead. Now that we're coming up to the back to school season, I thought this would be really fun to bring back with a pencil on top instead of the apple theme. The description says it opens with lemon and aromatic time that blends into realistic cedar pencil shavings and clean notebook paper. It's a nostalgic scent reminiscent of opening a brand new notebook and sharpening a fresh pencil on the first day of school. There are seven white layers and then six blue pencil layers and then an adorable pencil embed on top.