6 free drinks for $1 Hanoi drip membership

@christiinetraan

6.1K followers · usually 1.1K views a post

Views

42.7K

Likes

1.5K

Comments

11

Shares

1.1K

SoundTikTok sound · Handlebars

Promoted product

Hanoi Drip Coffee Membership

Why it worked

The video effectively leverages a compelling introductory offer ($1 for the first month) and clearly communicates the value proposition of a monthly membership for free drinks, making it highly attractive to potential customers.

Summary

The creator shares a discovery about Hanoi Drip Coffee's new membership program, highlighting that the first month costs $1 and subsequent months are $25, offering 6 free drinks monthly. The video showcases the membership app and a receipt for a redeemed free drink.

Structure

1Introduction to Hanoi Drip's new membership
2Details of the $1 first month offer
3Explanation of the $25 monthly subscription
4Highlighting the value proposition (free drinks vs. cup price)
5

Original caption

Recently discovered Hanoi drip’s new membership! first month is $1 and after it’s $25

Mentioning additional perks (free drink for a friend, birthday drink)

Product placement

Hanoi Drip Coffee Membership: ACTS - it is a membership program that provides benefits to users. Removing it would change the video's topic. The membership app is shown and its benefits are described. The receipt from Hanoi Drip Coffee also appears, showing a redeemed free drink.

Call to action

Join for $1

On-screen text

6 free drinks for $1 Hanoi drip membership

Transcript

Hey guys, I just discovered Hanoi drip’s new membership! First month is $1 and after it’s $25. You get 6 free drinks every month, for $1. And then after that it’s $25 a month. Which is kind of crazy because it’s $7-$8 per cup. You also get one free drink for a friend and a birthday drink. Which is kind of crazy because it’s $7-$8 per cup. You also get one free drink for a friend and a birthday drink.