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67.9Talking HeadDirect Question hookLifestyle
Hook
would you order this?
@meemawmolds
1.2K followers · usually 1.1K views a post
Views
76.6K
Likes
11.6K
Comments
741
Shares
3.7K
Why it worked
The video uses a simple, engaging question to prompt viewer interaction in the comments. The visual of a popular coffee drink is also inherently relatable and shareable.
Summary
The creator is in a car, holding up an iced coffee from Starbucks. She asks the viewers if they would order it, and then takes a sip.
Structure
- 1Creator holds up Starbucks coffee
- 2Creator asks "would you order this?"
- 3Creator takes a sip of the coffee
Product placement
Starbucks (coffee shop chain): APPEARS - a logo on a cup. Removing it would not change what happens in the video.
On-screen text
would you order this?
Original caption
don’t sleep on it #honest #review #coffeetiktok #reviewphim #coffee
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