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45.4Talking HeadHow-To hookLifestyle
Hook
Today's moka pot recipe:
@ssamanthashome
7.8K followers · usually 3.0K views a post
Views
135.5K
Likes
11.9K
Comments
70
Shares
619
Promoted product
Moka pot
Shop Bialetti for quality Italian stovetop espresso coffee makers, Moka pots, spare parts and accessories.
Why it worked
The video uses a popular recipe format (shaken espresso) and visually appealing ingredients and process. The use of a moka pot and a jar for shaking adds a unique and aesthetic touch, making it shareable.
Summary
The video demonstrates how to make a brown sugar shaken espresso using a moka pot and a glass jar. It shows the process of brewing espresso, adding brown sugar and cinnamon, shaking with ice, topping with milk, and finally adding a straw.
Structure
- 1Brew espresso with moka pot
- 2Add brown sugar and cinnamon to a jar
- 3Pour espresso into the jar and shake with ice
- 4Top with milk
- 5
Original caption
Sticking with the classics (read: I wasn’t in the mood to remake my coffee syrups) this morning. Something about a brown sugar shaken espresso you just can’t beat! Still loving this new moka pot too she’s so sleek #mokapot #icedcoffee #brownsugarshakenespresso #icedlatte #coffeerecipe
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