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10.3Talking HeadProblem Callout hook
Hook
Wristlets are too expensive! 🥺
@ashleylovescoach
1.1K followers · usually 653 views a post
Views
6.6K
Likes
659
Comments
87
Shares
13
Why it worked
The video taps into a common consumer frustration about the perceived overpricing of fashion accessories, particularly from established brands. By validating this feeling and inviting audience participation, it encourages engagement and discussion.
Summary
The creator discusses the high cost of wristlets, arguing that they are essentially small purses and should not be priced so high. They suggest a more reasonable price point and ask viewers for their opinions on wristlet pricing.
Structure
- 1Introduction: Wristlets are too expensive.
- 2Explanation: Differentiating wristlets from mini purses and questioning the high price.
- 3Personal Opinion: Stating a desired price range for wristlets.
- 4Call to Action: Asking viewers for their input on wristlet pricing.
Product placement
Coach: ACTS - mentioned as a brand of wristlets that are considered expensive. Removing it would change the context of the discussion about pricing.
Call to action
Comment down below if you feel the same way. How much do you think wristlets should cost?
On-screen text
Wristlets are too expensive!
THE
SLGS
LET'S
IT
AGAIN.
COLLECTOR,
COACH
BE
EXPENSIVE.
CHARGING
$100
WRISTLET?
A
MARKETING
PURSE.
WRISTLET
ARE
I'M
ARGUE
DON'T
IS
ENOUGH
LIPPY
D.
THAT'S
PURSE
LIKE
KEYS,
CARD
CASE
WRISTLET
WORTH
I'M
SORRY.
LIKE
IT'S
COLOURWAY.
I
CARE.
DOES
AT
DON'T
FEEL
MORE
BUCKS
MAYBE,
GENEROUS.
NICE
ONE.
BELOW
MUCH
COST?
TIME,
Original caption
Do you think wristlets are too expensive?? 👀 #coach #vintagecoach #bagtok #pursetok
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