doing my makeup with help from my friends

@jenatkinhair

245.4K followers · usually 3.5K views a post

Views

24.3K

Likes

928

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16

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22

SoundTikTok sound · original sound - veesun95

Promoted product

MARY

Why it worked

The video leverages the popularity and expertise of well-known makeup artists and brands, presenting a collaborative and aspirational makeup routine that appeals to beauty enthusiasts.

Summary

The creator is doing her makeup with assistance from various friends who are makeup artists. Each friend is associated with a specific makeup product or brand that is used during the application process.

Structure

1Introduction with friends helping
2Applying base makeup with Mary's products
3Applying blush with Gucci
4Applying powder with Huda Beauty
5Applying eye makeup with Hung Vanngo Beauty
6

Original caption

reporting live from the office: doing my makeup with a little help from my friends 💋 @Mary Phillips @m.ph by Mary Phillips @Hailey Bieber @rhode skin @Westman-Atelier @Huda @Huda Beauty @HungVanngo @Hung Vanngo Beauty @Mario Dedivanovic @Makeup By Mario @Charlotte Tilbury @Anastasia Beverly Hills #makeuptok

More from @jenatkinhair

Product placement

MARY (by Mary Phillips): ACTS - used to apply makeup. Removing it would change the makeup application process. Hailey Bieber: APPEARS - mentioned as a friend helping with makeup. Removing her name would not change the video's content. rhode skin: ACTS - used to apply lip product. Removing it would change the makeup application process. Westman-Atelier: ACTS - used to apply makeup. Removing it would change the makeup application process. Huda Beauty: ACTS - used to apply makeup. Removing it would change the makeup application process. Hung Vanngo Beauty: ACTS - used to apply makeup. Removing it would change the makeup application process. Makeup By Mario: ACTS - used to apply makeup. Removing it would change the makeup application process. Charlotte Tilbury: ACTS - used to apply makeup. Removing it would change the makeup application process. Anastasia Beverly Hills: ACTS - used to apply makeup. Removing it would change the makeup application process.