DOLLAR GENERAL

@ivanna_savings

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SoundTikTok sound · original sound - ivanna_savings

Promoted product

Dollar General

Dollar General makes it easier to shop for everyday needs by offering the most popular brands at low everyday prices in convenient locations and online.

41 videos20 creators

Why it worked

The video effectively leverages a common consumer desire for savings by showcasing a significant discount on everyday household items at a popular discount retailer. The clear, step-by-step demonstration of how to achieve the low price, combined with on-screen text highlighting savings and final cost, makes the deal highly appealing and easy to replicate.

Summary

This video demonstrates how to purchase 7 household items from Dollar General for a total of $8 plus tax, by utilizing various digital coupons and a store-wide discount. The creator walks through selecting specific products like Suavitel, Dawn Powerwash, OxiClean, Arm & Hammer products, and Febreze, then shows how to clip the relevant coupons to achieve the final low price.

Structure

1Introduction to Dollar General deal
2Selecting 7 specific items
3

Original caption

Score 7 items for just $8! 🔥 This deal can be done Friday or Saturday, let me know in the comments which day you’ll be shopping! #dollargeneral #couponing #savingmoney #saturdaydeals

More from @ivanna_savings

Product placement

Dollar General (store): appears as the location, removing it would change the context of the video. Purex (laundry detergent): appears on shelves and in the cart, removing it would change the context. Tide (laundry detergent): appears on shelves, removing it would change the context. Arm & Hammer (laundry detergent): appears on shelves and in the cart, removing it would change the context. Suavitel (fabric conditioner): appears on shelves and in the cart, removing it would change the context. Dawn Powerwash (dish soap): appears on shelves and in the cart, removing it would change the context. OxiClean (stain remover): appears on shelves and in the cart, removing it would change the context. Arm & Hammer Clean Scentsations (air freshener): appears in the cart, removing it would change the context. Febreze Small Spaces (air freshener): appears in the cart, removing it would change the context. Smart & Simple (bath tissue): appears in the cart, removing it would change the context.

Call to action

Follow me for more easy Dollar General deals and let's save money together!

On-screen text

DOLLAR GENERAL Valid 07/31 - 08/01 GET 7 ITEMS FOR $1.14 EA $5 FOR $5 $2.50 IVANNA SAVINGS $10 $2.50 IVANNA SAVINGS $4 $3.50 IVANNA SAVINGS $1.50 IVANNA SAVINGS $2.00 IVANNA SAVINGS $2.00 IVANNA SAVINGS $2.50 IVANNA SAVINGS $2.00 IVANNA SAVINGS $1.00 IVANNA SAVINGS - $17 Pay $8 + tax DOLLAR GENERAL DOLLAR GENERAL DOLLAR GENERAL Happy HAPPY COUPONING

Transcript

Get 7 items for just $1.14 each. First, grab one Suavitel priced at $4. Next, grab one Dawn Powerwash priced at $4. Then, grab one OxiClean stain remover priced at $3.50. Next, grab one Arm & Hammer scent booster priced at $4. Finally, grab one $4 item. Your total will be $25. Clip the $5 off $25 or more coupon. If you're shopping on Saturday, clip the Saturday coupon. Also clip these digital coupons. $1.50 off Suavitel. $2.00 off Arm & Hammer liquid laundry detergent. $2.00 off Arm & Hammer scent booster. $2.50 off Febreze Small Spaces. $2.00 off OxiClean. $2.00 off Dawn Hand Dish Powerwash Spray. Don't clip the $1.00 coupon. You'll have $17 in digital coupons. You'll pay just $8 plus tax. Follow me for more easy Dollar General deals and let's save money together! Happy couponing!