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The video likely worked due to its novelty and visual appeal. The sheer size of the butter prop and the unusual process of coating it in wax create a captivating and shareable visual that sparks curiosity and engagement.

The creator is preparing to coat a giant butter prop with melted wax. They first lay down a protective cloth, then place the butter prop on top of a clear container. They then use a pink wax warmer and a ladle to pour melted wax over the butter prop, covering it in layers. Finally, they gesture to the covered prop and indicate they will wait for it to dry.