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13.8Silent UGCResult / Flex hook
Hook
MPH ripping during his set at Lollapalooza
@edmresidence
38.8K followers · usually 3.0K views a post
Views
34.3K
Likes
3.9K
Comments
53
Shares
280
Why it worked
The video leverages the high-energy, aspirational nature of a major music festival to build brand association with the EDM Residence community.
Summary
A short video clip shows DJ MPH performing a high-energy set at the Lollapalooza music festival. The video highlights the crowd's excitement and the atmosphere of the event.
Structure
- 1DJ performing on stage
- 2Crowd dancing and cheering
- 3Wide shot of the festival grounds
Product placement
The video is posted by the EDM Residence account, promoting their brand presence at the festival.
On-screen text
MPH ripping during his set at Lollapalooza
Original caption
@MPH UK went off during his set at the Perry’s stage at Lollapalooza 🤯 📍 @Lollapalooza #edm #edmresidence #housemusic #mph #electronicmusic
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