diml as ceo and co-founder of a pre-launch consumer brand

@jenballen_

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SoundTikTok sound · original sound - djnatron

Promoted product

AG1drinkag1.com

Why it worked

The video leverages the popular 'day in the life' format to build relatability and trust, seamlessly integrating the product as a natural part of a busy founder's lifestyle.

Summary

A female founder shares a montage of her daily routine, including commuting, working, and winding down. The video highlights her use of AG1 as part of her daily health regimen.

Structure

1Getting ready for the day
2Commuting and reading
3Morning coffee routine
4Taking AG1 supplement
5Work meetings and team collaboration
6

Original caption

day in my life #founder #femaleceo #buildinpublic #entrepreneurtok #cpgfounder

More from @jenballen_

Product placement

AG1 is shown being prepared and consumed as part of the daily routine.

On-screen text

diml as ceo and co-founder of a pre-launch consumer brand commute to work read broken country coffee the second i arrive daily gl meetings meetings more meetings trivia w the office film content bc if ur a founder you're also a creator AGZ (and kindle obv) to wind down

Transcript

diml as ceo and co-founder of a pre-launch consumer brand. commute to work read broken country. coffee the second i arrive. daily gl. meetings meetings more meetings. trivia w the office. film content bc if ur a founder you're also a creator. AGZ (and kindle obv) to wind down