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10.7Silent UGCWarning hookEcommerce
Hook
With great power (1700 Watts) comes great responsibility
@ninjakitchen
2.1M followers · usually 132.1K views a post
Views
1.4M
Likes
2.5K
Comments
54
Shares
375
Why it worked
The video uses a popular pop-culture reference (Spider-Man) to frame a product demonstration, making the ad feel like entertaining content rather than a traditional commercial.
Summary
A person uses a Ninja CRISPi Microwave to quickly prepare various snacks for a movie night. The video uses a Spider-Man theme to showcase the appliance's speed and versatility.
Structure
- 1Introduction of the microwave with a Spider-Man quote
- 2Cooking a pizza in the microwave
- 3Cooking churros
- 4Cooking mozzarella sticks
- 5
Original caption
the real hero of movie night is the CRISPi Microwave 🍕🍿🕷️ #NinjaCRISPiMicrowave #NinjaKitchen
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