Why it worked
The video taps into the current discourse around AI art by presenting a visually appealing alternative created with traditional digital art tools. The step-by-step tutorial format makes it engaging and educational, while the "no AI used" claim appeals to artists concerned about AI's impact on creativity.
Summary
The creator demonstrates how to create a visually striking abstract art piece using the Procreate app, contrasting it with AI-generated art. The video provides a step-by-step tutorial on blending colors, using brushes, and applying effects to achieve a unique aesthetic.