Why it worked
The post leverages the popular "haul" and "back to school" trends, presenting desirable fashion items in an aesthetically pleasing way. The clear branding and focus on a specific retailer make it easily digestible and aspirational for the target audience.
Summary
This photo post showcases various Aritzia clothing items, including fleece jackets, sweaters, shorts, and pants, presented as "Back to School must haves." The images display multiple Aritzia shopping bags and individual clothing pieces, suggesting a haul or unboxing.