Is MYSPACE coming back?

@chrystalwillis

279.3K followers · usually 1.2K views a post

Views

5.8K

Likes

283

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62

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Myspaceseen in 2 videos →

Why it worked

The video taps into nostalgia for a popular social media platform, encouraging user engagement by asking for old usernames. This creates a sense of community and shared experience, driving comments and shares.

Summary

The video discusses the potential return of Myspace, showing news articles about its possible relaunch. It prompts viewers to share their old Myspace usernames in the chat.

Structure

1Is Myspace coming back?
2Share old usernames
3News articles about Myspace relaunch
4Discussion of Myspace's past and potential future

Product placement

Myspace: ACTS - it is a social media platform that is being discussed as potentially relaunching. Removing it would change the entire video. Enews: APPEARS - it is a news outlet logo on the articles shown. Removing it would not change what happens in the video.

Call to action

Drop your old usernames in the chat

On-screen text

Is MYSPACE coming back? Drop your old usernames in the chat ⬇️

Original caption

Myspace coming back!!!! Are yall ready? If you have a screenshot of your old page drop it below!! #myspace #millennial

More from @chrystalwillis

Their other posts in the index, biggest breakout first.

Transcript

We built an entirely new Myspace. Chris explained in the doc, while Tim added, "We really tried to recreate the entire Myspace experience for the company on that point. It wasn't the same Myspace." It was not. As Chris points out in Myspace, the social platform was a set of management and "EDGY" before it and his brother signed the deal to take over.