it was never just a trend to me.

@i.like..narwhals

91.2K followers · usually 27.2K views a post

Views

82.7K

Likes

7.7K

Comments

165

Shares

264

Selling · Other Product

Eyevos https://eyevos.com/affiliate-program/sell-product?source_type=sales_plugin_af&slt=sales_plugin_af&referral_code=QLL9FX9QR10X ↗

Why it worked

The video likely worked due to the creator's unique aesthetic (rainbow hair) and the relatable consumption of a popular food trend. The inclusion of a discount code for Eyevos, presented subtly, also encourages engagement.

Summary

The creator is enjoying a Dubai chocolate treat, stating it's more than just a trend to them. They then share a discount code for Eyevos and their Instagram handle.

Structure

1Enjoying Dubai chocolate
2Stating it's more than a trend
3Sharing discount code for Eyevos
4Sharing Instagram handle

Product placement

Eyevos: ACTS - creator mentions a discount code for it, implying it's a product they are promoting. Removing it would remove the discount information. Dubai chocolate: APPEARS - it is the food item being consumed, but not a specific brand or product being sold. Removing it would change the content of the video, but it's not a product being promoted.