@nycacc — 5x breakout

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I'VE BEEN HERE A WHILE. TAKE A LOOK AT ME FIRST.

@nycacc

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Why it worked

The video effectively uses emotional storytelling by highlighting Clove's long wait and past abandonment, combined with heartwarming visuals of his progress and happy moments, to create a strong connection with the viewer and encourage adoption.

Summary

This video introduces Clove, a dog who has been patiently waiting for adoption at the Queens Animal Care Center for 250 days. It highlights his journey from being found abandoned and scared to participating in training programs and enjoying field trips, ultimately expressing the hope that he finds his own home.

Structure

1Introduction of Clove and his long wait
2Clove's background and rescue story
3Clove's training and positive experiences
4Clove's dream of a home
5Call to action to meet Clove at Queens ACC

Call to action

Meet Clove at Queens ACC

On-screen text

I'VE BEEN HERE A WHILE. TAKE A LOOK AT ME FIRST. Meet Clove He's been patiently waiting for 250 days Clove was found abandoned inside of a building. He was very scared at the time 😥 Clove has been training with our Shelter Scholar program He's a quick learner and so eager to please Clove has gone on many field trips during his time at the shelter He even met Santa last Christmas! We know he dreams of having his own home Meet Clove at Queens ACC

Original caption

Clove (242683) is adoptable at Queens ACC! https://nycacc.app/#/browse/242683 My previous foster writes: Clove is so ready to be a full time loyal, dedicated companion! As a five year old gent he is in that sweet spot of calm shadow buddy around the house but has energetic puppy bursts at playtime! He also loves attention but he’s not needy. He can go full couch potato after a long walk! Easy breezy on the leash while walking, can go long distance without issue and still curious when out & about, he even checks in with you for a pet while on longer walks! He's so silent around the apartment; the only noises you hear are of him readjusting his lying down position! Friendly to new people; open to petting saying hi! Clove's personality is really engaged & enthusiastic while being chill the majority of the time; he can really match the energy of the room so I could see him being suited to a variety of different types of house holds. Despite being in the shelter long term he is so bright, interested and full of affection. #nycacc #boroughbred #QueensACC