Hobby Lobby fall styling

@cozywithkatie3

9.9K followers · usually 3.4K views a post

Views

95.2K

Likes

4.7K

Comments

102

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854

SoundTikTok sound · gilmore lala

Promoted product

Hobby Lobby pumpkin cutting board

2 videos

Why it worked

The video leverages a popular seasonal theme (fall decor) and a recognizable retailer (Hobby Lobby) to create relatable and aspirational content. The creator's call to action to purchase the cutting board taps into the viewer's desire to replicate the cozy aesthetic.

Summary

The creator refreshes a fall styling arrangement on a pumpkin-shaped cutting board, featuring items from Hobby Lobby. They encourage viewers to purchase the cutting board and follow for more fall decor ideas.

Structure

1Showcasing a Hobby Lobby pumpkin cutting board
2Refreshing a fall decor arrangement on the cutting board
3Highlighting the items used in the styling
4Encouraging viewers to buy the cutting board
5

Original caption

You all loved this Hobby Lobby pumpkin cutting board styling, so I gave it a little refresh 🍂 If you haven’t grabbed this yet, run! Follow for more cozy fall finds & styling 🤎 #hobbylobby #hobbylobbyfinds #falldecor #falldecorideas #fallvibes

More from @cozywithkatie3

Product placement

Hobby Lobby: ACTS - This is the store where the creator purchased the items used for styling. Removing it would change the context of where the items came from, but not the styling itself. It appears as a brand name on screen.

Call to action

run! Follow for more cozy fall finds & styling

On-screen text

Hobby Lobby fall styling

Transcript

You all loved this Hobby Lobby pumpkin cutting board styling, so I gave it a little refresh 🍂 If you haven’t grabbed this yet, run! Follow for more cozy fall finds & styling 🤎 #hobbylobby #hobbylobbyfinds #falldecor #falldecorideas #fallvibes