APPLE PAY IS NOW WORKING IN THE PHILIPPINES!

@jaywalkingtours

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Views

878.2K

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20.7K

Comments

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SoundTikTok sound · original sound - jaywalkingtours

Promoted product

Apple Pay

Apple Pay is an easy way to pay in stores, online, and in apps. Use it to pay in full, over time, or with rewards. It’s safe, secure, and private.

8 videos6 creators

Why it worked

The video taps into a timely and relevant piece of consumer news for the Philippines, demonstrating a new payment method's functionality in a familiar setting. The clear visual demonstration and concise on-screen text make it easily understandable and shareable.

Summary

The video demonstrates that Apple Pay is now functional in the Philippines. A customer uses their iPhone to make a payment at a Jollibee store, showing the Apple Pay interface with a Metrobank Mastercard.

Structure

1Customer approaches counter
2Payment screen displayed
3Customer presents iPhone for Apple Pay
4Payment successful

Original caption

Nakapag-Apple Pay na ba ang lahat? #ApplePay #Philippines #FinTech

More from @jaywalkingtours

Product placement

Jollibee: ACTS - it is a fast food chain where a transaction is taking place. Removing it would change the context of the video. Apple Pay: ACTS - it is a payment method being demonstrated. Removing it would change the video's purpose. Metrobank: ACTS - it is a bank whose card is being used for Apple Pay. Removing it would change the context of the payment. Mastercard: ACTS - it is a card network used for the payment. Removing it would change the context of the payment.