The video leverages a highly desirable opportunity (fully funded MBA at Oxford) and targets a specific, aspirational audience (social entrepreneurs), creating strong interest and shareability.
Summary
The video announces that the Skoll Foundation Scholarship, which fully funds an MBA at Oxford University, is now open for applications. It specifically targets social entrepreneurs.
ProLocked — included with ProLocked
Transcript, structure and on-screen text
3 beats, a 36-word transcript and 2 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
Check out https://www.skollcentre.org/skoll-scholarship#:~:text=The%20Skoll%20Scholarship%20provides%20funding,and%20provides%20partial%20living%20expenses. Follow me for more :) #scholarship #fullyfunded #oxforduniversity #ukeducation #mastersdegree
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