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Hook
Tourists and locals weigh in as Hungary dims Budapest landmarks to ease pressure on the power grid
@reuters
4.6M followers · usually 15.0K views a post
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2.0M
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85.0K
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Why it worked
The video taps into a current global concern about energy shortages and climate change, presenting relatable human reactions to the situation in a visually striking location.
Summary
A tourist expresses disappointment that Budapest landmarks were not lit up due to an energy shortage caused by hot weather and low Danube water levels. Another person believes dimming the lights is a responsible and exemplary decision given the current situation.
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Transcript, structure and on-screen text
3 beats, a 105-word transcript and 4 lines of on-screen text — the parts you need to write your own version.
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Original caption
Tourist and locals in Budapest spoke to Reuters as Hungary switched off decorative and non-essential lighting at all state institutions at night. Record-low water levels on the Danube forced the country to largely shut down its sole nuclear plant, which uses the river for cooling, stretching power supply capacity to its limits. #budapest #drought #danube #hungary #energycrisis
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