Sushi taste test ✨🍱

@foodieholly_

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SoundTikTok sound · original sound - foodieholly_

Promoted product

itsu Dragon'Roll

At itsu we have delicious, healthy, Asian inspired food, freshly made everyday in 77 beautifully designed shops. We also have a growing cupboard of Asian inspired grocery products including: miso soups, frozen gyoza, rice cakes, crispy seaweed thins, noodles and more.

Why it worked

The video leverages a popular 'taste test' format that provides genuine value to viewers looking for meal recommendations, while naturally integrating the product as the central focus.

Summary

The creator performs a taste test of four different 'Dragon'Roll' sushi flavors from the brand itsu, which were purchased as part of a Tesco meal deal. She rates each flavor and identifies her favorite at the end of the video.

Structure

1Introduction to the sushi taste test
2Reviewing Katsu Chicken Dragon'Roll
3Reviewing Teriyaki Salmon Dragon'Roll
4Reviewing Hoisin Duck Dragon'Roll

Original caption

AD DRAGON’ROLL TASTE TEST😍 - rating the @itsu dragon’rolls! I loved taste testing these dragon’roll flavours!! I tried 4 out of the 5 available in the Tesco meal deal and they were all super tasty and restaurant quality! They come with super addictive crispy tempura pieces, a unique mayo depending on the flavour and a sweet soy sauce🤩 Such a good lunch!! 😋 the flavours I tried were: katsu chicken teriyaki salmon hoisin duck california The flavour I didn’t try is vegetable crunch 🌿 #tastetest #sushi #eating

More from @foodieholly_

Product placement

itsu (a) ACTS — the creator is taste testing their specific 'Dragon'Roll' sushi products purchased from a Tesco meal deal. Removing these products would remove the entire subject of the video. Tesco (b) APPEARS — mentioned as the retailer where the products were purchased; removing this would not change the video's focus on the sushi itself.

On-screen text

Sushi taste test ✨🍱

Transcript

I've really been craving sushi and I went to Tesco to get all of the itsu Dragon'Roll flavours that they had. So let's give them a try and see which ones are worth getting in the premium meal deal. Starting with the Katsu Chicken Dragon'Roll. Katsu mayo, sweet soy sauce, and crispy tempura pieces. Look at that bite. I really like both Katsu curry and sushi so it feels like a fun mix. 8.5. Teriyaki Salmon Dragon'Roll. Love that you get the little maki on the side of this one. Teriyaki mayo. Wow. More luxurious with the salmon and I really like the teriyaki mayo, it's a bit sweet. I'm going to give this one a nine. Now for Hoisin Duck, I've been really excited for these. Hoisin mayo this time and the same topping. Looks good. Yum, it's quite rich and the toppings add a sweet savoury flavour. 8.75. California Dragon'Roll. The Sriracha mayo. Cheers. Love that this one's a bit spicy. 8.25. Teriyaki Salmon remains number one so I think that's the one I'll get in my next premium meal deal. There is one more flavour and I don't know where that would sit in the ranking, but let me know your favourite.