Our viral tote that solved the 3 bag juggle is finally on sale

@elaandearth

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SoundTikTok sound · original sound - elaandearth

View velocity

+13 views over 3.1d · ~4/day · 4 observations

Promoted product

Ela & Earth tote bag

Explore our stylish and functional Tote Bag range, designed with smart compartments for work, travel, and everyday life. 3 sizes available.

2 videos

Why it worked

The video effectively demonstrates the practical benefits of the tote bag by showing it being packed with everyday essentials, appealing to viewers looking for organization and functionality in their accessories.

Summary

The video showcases the Ela & Earth viral tote bag, highlighting its capacity and organization by demonstrating it being packed with various items. The caption announces a sale on the bag.

Structure

1Introduction of the tote bag
2Demonstration of packing the bag with a laptop
3Packing a water bottle and other essentials
4Showing the bag's exterior pockets

Original caption

25% OFF EVERYTHING! Shop our Afterpay Day Sale before it's too late.

More from @elaandearth

Product placement

Ela & Earth tote bag: ACTS - it is shown being packed with items, demonstrating its capacity and organization. Removing it would change the video's focus. The brand name "ELA & EARTH" is visible on the bag straps.