Why it worked
The creator offers a novel and unexpected use for a common household product, leveraging curiosity and a potential solution to a common pet owner problem. The "native mention" approach, where the product is used directly without overt selling, makes it more engaging.
Summary
The creator demonstrates a method for cleaning dog paws using Listerine, claiming it helps with redness and licking. He shows how to dip the dog's paws into the mouthwash and suggests it's a long-standing practice that works well.