The video works by providing honest, critical reviews of popular makeup products, which resonates with viewers looking for genuine recommendations and de-influencing content. The creator's directness and willingness to share negative experiences, combined with product demonstrations, build trust and engagement.
Summary
The creator reviews several makeup products, highlighting ones they dislike due to scent, texture, or shade issues, while also praising some for their performance and packaging. They specifically call out a rhode highlights milk for its rancid smell, Westman Atelier bronzing drops for their price and shade range, and Makeup by Mario lip and cheek jelly jars for not performing well as blush. The creator also mentions a Makeup Forever contour stick that smells rancid and a concealer stick that looks like a mess on dry skin.
Structure
1Introduction to disliked makeup launches
2Review of Rhode Highlights Milk (scent and shade issues)
3Review of Essence Balm of Sunshine (packaging and texture)
4
Original caption
MAKEUP PRODUCTS THAT I HATE ✋🏼😬😭🫠 #makeup #makeupreview #deinfluencing
More from @demingai
More breakout videos from this creator.
Review of Westman Atelier Bronzing Drop (price and shade issues)
5Review of Makeup by Mario Lip and Cheek Jelly Jars (lip vs. cheek performance)
6Review of Makeup Forever Multi-Sticks (rancid scent)
7Review of a concealer stick (texture and wear)
8Conclusion on sharing hits and misses
Product placement
rhode highlights milk (acts - it is applied to the face and reviewed, its interface is operated, a visible result comes from it, someone says what it does for them, removing it would change what happens in the video); essence balm of sunshine face and body glowy balm (acts - it is applied to the skin and reviewed, its interface is operated, a visible result comes from it, someone says what it does for them, removing it would change what happens in the video); Westman Atelier bronzing drop (acts - it is applied to the face and reviewed, its interface is operated, a visible result comes from it, someone says what it does for them, removing it would change what happens in the video); Makeup by Mario lip and cheek jelly jars (acts - they are applied to the lips and reviewed, their interface is operated, a visible result comes from it, someone says what it does for them, removing it would change what happens in the video); Makeup Forever multi-sticks (acts - they are applied to the face and reviewed, their interface is operated, a visible result comes from it, someone says what it does for them, removing it would change what happens in the video)
On-screen text
MAKEUP PRODUCTS THAT I HATE ✋🏼😬😭🫠 #makeup #makeupreview #deinfluencing
Transcript
These are makeup launches that I absolutely hate. Hate is a strong or maybe just not worth the money in my opinion. Much as I love these brands, I'm not afraid to tell you products that haven't hit for me. So if they work for you, keep using them. This one's gonna hurt. This is the rhode highlights milk. Two specific things I haven't seen anyone talk about. The first one is the scent. It smells got off. Mind you, I might have gotten a bad batch, but this product, I've only had it for one month. It smells completely rancid and dang. This is the lightest shade they have. This is the O1 shade, and this one is the only one, I think, that leaves a very visible glitter shimmer on my skin. I don't know if I love that. If you have light or fair skin, this might actually be perfect for you. But for me, on a medium tan skin, this just has like, a pink purple cast, which is not what I want. Just be a random bad batch, because this one that I also picked up doesn't have a sense. And I love the shade. Look at that glow. This one's quite surprising because these are their newest or latest drops. These are the essence balm of sunshine Face and Body Glowy Balm. Best way to use this is to go in with a brush, and even so, you see how slick, how oil slick. This is like, I don't know if you have oily prone skin, this is something I feel like would not be so good for the skin. These are also scented. Not for my face. Definitely not. I have these two shades. I don't know if they have other shades, but these guys are so sheer. I just really. I don't understand where exactly you would put both of these. Maybe on the décolleté. This is a very nice highlight. This is probably the most stunning bronzing drop packaging I have ever seen. The brand is Westman Atelier. But once I tell you how much it is, it hurts. Beautiful thing is $58, almost $60, and there's only four shades for this bronzing drop. There's only four shades of this, and this be number two. I think it's way too pigmented. Okay. I think it's way too dark. I think they sipped a lot of shades in between one and two, because how is this number two? Maybe it's one of those less is more products. But even if I just use a fingertip amount, that is insane for almost $60. I feel like a bronzing drop like this needs to be a little bit more forgiving, a little bit more inclusive. This is Max Skin finish, light stroke. It's definitely more artist forward sort of product. Like, that is beautiful. You can use this as an all over face illuminizer, or you can use this as like a cheekbone highlight would have you. But this is something that I just don't think I've ever gravitate towards an everyday consumer. Unless you wanna be Edward from Twilight. I don't know. So excited to get my hands on these. Urban Decay face bomb Luminizer. This is just one of those things where I don't think it's practical for everyday use. Like where and how would you be using this? If you have any textures, any enlarged pores on your skin, forget about these. Haven't seen a successful concealer stick in a while and so when this launched I was so excited. But you guys, this is an oil slick. Okay, this is an oil slick stick. Again, I have dry skin, so this in theory should actually be best for me, but this just looks like a wrinkly hot mess after a couple hours. This one really sucks to say because I love this brand. I love their blush Multi 6, but these. These contour ones just are not it. Main issue with these multi sticks for makeup forever is actually the set. It's rancid all the time. I don't know why, but it's only these contour ones or contour ones that have this issue. Like, this is gorgeous. It's a gorgeous formula, it's so pretty, it blends out like a dream. But the scent is not a drink. This is one of the hardest category because I love all my blushes. I'm a blush whore. It's gonna be these makeup by Mario Lip and cheek jelly jars. Because this is a two for a lip and cheek product. I feel like it leans too heavily into the lips and not enough for the cheek. Fully stunning in the jars, okay. But when you actually use them on the skin, especially as a blush as that. That's what they're called. They're just. Unless you're not wearing any makeup, I feel like this is a sticky. Do we mess waiting for your hair to just stick on. It's going to remove any sort of complexion product, concealer product, cream products you have underneath. Okay, this is revealing my freckles, and I see that there's a little bit of lifting already. Love you, Mario. Not for the cheeks, but for the lips. These are literally gorgeous. Like, look at how jelly that is. One of the most powerful things about trying so many makeup products from around the world is to share with you guys the hits, but also the misses, honestly. And I have more to yap about.
