The video taps into the relatable experience of purchasing makeup products that don't meet expectations, using a 'regret buy' format that is popular on platforms like TikTok. The creator's honest and often humorous critiques, combined with the visual demonstration of the products, create engaging and shareable content.
Summary
The creator reviews a full face of makeup products they regret buying, highlighting specific issues with each product's performance, shade inclusivity, or value for money. They demonstrate the application of some products while explaining why they were disappointing purchases.
Structure
1Introduction and disclaimer about brands
2Review of primer and foundation
3Review of contour wand
4Review of liquid blush
5Review of eyeshadow palette and highlighter
6Review of a novelty item (guitar/violin)
7Review of powder blush and another highlighter
Original caption
Doing a full face of makeup I regret buying! #makeup #beauty #makeupartist #makeupchallenge #viralmakeup
More from @jessejaggers
More breakout videos from this creator.
8
Review of lip injection and lipstick
9Concluding remarks and call for suggestions
Product placement
Benefit Cosmetics Porefessional Primer (ACTS - applied to face, its purpose is to prime the skin for makeup, removing it would change the makeup application process); Youth Foria Foundation (ACTS - applied to face, its purpose is to provide coverage, removing it would change the makeup application process); Charlotte Tilbury Contour Wand (ACTS - applied to face, its purpose is to contour the face, removing it would change the makeup application process); Grande Cosmetics Lip Injection (ACTS - spoken about, its purpose is to plump lips, removing it would change the discussion of the product); Givenchy Prisme Libre Loose Setting Powder (ACTS - used to set makeup, its purpose is to mattify and set makeup, removing it would change the makeup application process); Anastasia Beverly Hills Bronzer (ACTS - applied to face, its purpose is to bronze the face, removing it would change the makeup application process); Dior Eyeshadow Palette (ACTS - shown and discussed, its purpose is to provide eyeshadow colors, removing it would change the makeup application process); Dior Highlighter (ACTS - applied to face, its purpose is to highlight the face, removing it would change the makeup application process); Two Faced Lip Injection (ACTS - spoken about, its purpose is to plump lips, removing it would change the discussion of the product); MAC Lipstick (ACTS - applied to lips, its purpose is to add color to lips, removing it would change the makeup application process)
Call to action
Let me know what you think down below in the comments what this actually is, a guitar or a violin because I don't know.
Transcript
Let's do a full face of makeup that we regret buying! And before we get started, I just want to say in no way do I dislike any of these brands. These products I just regret purchasing because they did not work for me. Primer, we're already starting off hard. We're going in with the Benefit Porefessional Primer and I really love Benefit, but this primer just felt like it clogged my pores and didn't really do anything for me. Foundation, I regret buying is going to be the Youth Foria one. This brand isn't even around anymore and I think we all know why I regret buying this. I'm not going to get into all the details, but pretty much this brand was not shade inclusive and people got upset about it. They tried to fix it, it made it even worse, causing them to get so much backlash, the brand shut down. Contour I regret getting has to be the Charlotte Tilbury one because this is an expensive product and I've barely used it and when you squeeze it, there's literally no product inside. To mention I hate these type of applicators, I feel like they're super messy and although the product is very pretty, I still regret it. I don't think it's worth the money. Cream liquid blush, it's hard to have one that I regret because I am a blush girly, but this Grande Cosmetics plumping liquid blush just did not do it for me. First of all, this is too light of a color for anybody. I feel like it looks like a concealer or a foundation and when you blend it out, there's literally no pigment at all. I put a really good amount on and whatever pinkness you're seeing is just leftover from my blush brush. I swear that blush gives no color. Eyeshadow, it's going to be this palette from Dior and although it is gorgeous, I just feel like the shimmers and the mattes are not that easy to work with for the price. For highlighter, we have this guitar mascara. I only loved this and did not regret buying it at all until I posted it and you guys made me feel so bad telling me it's not a guitar. Y'all are going to let me know down below in the comments what this actually is, a guitar or a violin because I don't know. Powder blush, I regret buying is going to be this ormes blush. This is a $100 single blush. I literally expect this to put gold on my face when I apply it and I just feel like it doesn't look that gorgeous. Same as well with this Dior highlighter, gorgeous packaging, but I just feel like the highlighter does not show up for how expensive it is. Where is it? My finger definitely works a lot better. I actually got it to show up and when it does show up, it's gorgeous. Liner, I regret buying is the Two Faced Lip Injection. If you guys have not tried these, do not try them. They literally burn your lips like no other. I'm going to cheat and use a normal lip liner because I literally refuse to put that on my lips. Now for our lipstick, I don't think this one needs any explanation. I bought this online thinking it was mushroom themed and then when I received it in person, it definitely wasn't. And this is a full face of makeup that I regret buying. If you guys know me, you know I usually look much better than this, not to toot my own horn. But there is indeed a reason I regret buying all those. Let me know what you think down below in the comments and what should I do a full face of. If you guys know me, I usually look much better than this, not to toot my own horn. But there is indeed a reason I regret buying all those. Let me know what you think down below in the comments and what should I do a full face of.
