If your videos are not consistently going viral on TikTok,

@allisonsayswhat

21.3K followers · usually 773 views a post

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SoundTikTok sound · original sound - plrenus

Promoted product

viral hacking masterclass

Stan | Linksite

Why it worked

The video offers a clear, actionable strategy ("viral hacking") for a common creator pain point (not going viral). It uses a relatable client success story and promises more in-depth information via a masterclass, creating a strong incentive for engagement and follow-up.

Summary

This video explains that to go viral on TikTok, creators need to use a strategy called "viral hacking," which involves studying successful videos to understand their hooks, structure, topics, and delivery. The creator highlights two key changes: finding trending topics people are searching for and using proven video structures, exemplified by a client's success. A masterclass on viral hacking is also mentioned.

Structure

1Introduction to the problem of not going viral
2Introducing the concept of "viral hacking"
3Explaining viral hacking through studying successful videos
4

Original caption

Why are your videos not going viral on TikTok in 2026? It’s because you don’t have a good strategy. These two small changes will give your content a much better shot at going viral. If you want to transform your content like Michelle did, go to the link in my bio and apply to work with me. 🔥 #howtogoviral #tiktoktips #creatorsearchinsights

More from @allisonsayswhat

Product placement

TikTok (platform for creating and sharing videos); Creator Search Insights (tool to explore trending topics and use creator tools to turn ideas into posts); Viral Hacking (strategy for going viral)

Call to action

go to the link in my bio and apply to work with me.

On-screen text

HOW TO GO VIRAL on TikTok in 2026 with TWO small changes

Transcript

If your videos are not consistently going viral on TikTok, you're gonna want to save this. Make sure you watch this all the way to the end. I'm about to show you two small changes that could completely change how you go viral on TikTok in 2026. Just like my client Michelle, she came to me because she was not able to go viral. So we changed the way she was creating content. Once she implemented this viral strategy, her video started going viral. So what did we change? We started using a strategy that I call viral hacking. And all that means is studying videos that are already going viral, looking at the hook, the structure, the topic, and the delivery, and using that framework to create your own version. Want more examples of this? I have a full viral hacking playlist on my page. The first change is that. The second is using Creator Search Insights. If you want to go viral on TikTok, you don't just need a video structure that is already working. You need a topic that people are already searching for. Find a topic in your niche with growing demand, then look for videos that are already performing well around that topic. Now you're combining a topic that people already want with a structure that's already proven to get attention and go viral. This will give you a much better shot at going viral than posting something random and hoping the TikTok algorithm figures it out. I'm building a full master class around viral hacking and how to go viral on TikTok in 2026. So make sure you hit that follow button now so you're here when it drops. I love you.