HUGE CAST IRON SKILLET AT COSTCO!

@costcoguide

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Views

220.8K

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4.9K

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SoundTikTok sound · original sound - dst.aa

Promoted product

15" Cast Iron Skillet

Why it worked

The video effectively leverages the appeal of a popular retailer (Costco) and a desirable product category (cast iron skillets) with a compelling price point, creating a sense of urgency and value for viewers.

Summary

The video showcases a 15-inch cast iron skillet found at Costco for under $20. The creator highlights its large size and affordable price, comparing it to their hand for scale.

Structure

1Introduction of the cast iron skillet at Costco
2Highlighting the low price point
3Emphasizing the large size of the skillet
4Comparing the size to a hand
5Stating the final price

Product placement

Costco: APPEARS - a store where the product is sold. Removing it would not change what happens in the video. Lodge: APPEARS - a brand name on the product packaging. Removing it would not change what happens in the video. 15" Cast Iron Skillet: ACTS - the product being shown and discussed. Removing it would change what happens in the video.

Call to action

What would you cook in this?

On-screen text

Original caption

I can’t believe this is under $10! What would you cook in this? #costco

More from @costcoguide

More breakout videos from this creator.

HUGE CAST IRON SKILLET AT COSTCO! THIS CAST IRON SKILLET AT COSTCO IS A STEAL FOR UNDER $20 THIS THING IS HUGE IT IS 15 INCHES LOOK AT IT COMPARED TO THE SIZE OF MY HAND AND YOU CAN PICK IT UP AT COSTCO FOR ONLY $19.99!

Transcript

This cast iron skillet at Costco is a steal for under $20. This thing is huge. It is 15 inches. Look at it compared to the size of my hand. And you can pick it up at Costco for only $19.99!