The viral Starbucks bear at Ross

@happinays_

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308.3K

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11.7K

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SoundTikTok sound · original sound - happinays_

Promoted product

Starbucks bear cup

2 videos2 creators

Why it worked

The video taps into the virality of a specific product and the surprise of finding it at a discount retailer, creating a sense of discovery and value for viewers.

Summary

The creator is at Ross and finds Starbucks bear cups, which have been viral and hard to find elsewhere. She expresses surprise at finding them at Ross for a low price.

Structure

1Discovering Starbucks bear cups at Ross
2Showing different colors available
3Revealing the price
4Questioning if this is the viral item

Product placement

Starbucks bear cup ACTS - it is a product being sold. Ross APPEARS - it is the store where the product is being sold. Removing Ross would change what happens in the video. Removing Starbucks bear cup would change what happens in the video.

Original caption

Is this not it ?? #starbucks #viralbearcup

More from @happinays_

On-screen text

The viral Starbucks bear at Ross

Transcript

Is this not it ?? This not the Starbucks bear that y'all were going crazy for at Starbucks waiting in the lines finding other people for. It's just right here at Ross. It's glass. There's a bunch of different colors. There's brown. Is this not it? For free? For free? Oh $8. Is that not it?