Why it worked
The video effectively uses a relatable "day in the life" format, showcasing a morning routine that many viewers can connect with. The integration of CeraVe products feels natural within the routine, and the use of on-screen text and quick cuts keeps the content engaging for a short-form video platform.
Summary
This video follows a creator's morning routine, starting with waking up and skincare using CeraVe products, followed by getting dressed and preparing for class. The video highlights CeraVe products as part of a back-to-school routine.