BACK-TO-SCHOOL FASHION SHOW

@meetthewilders

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949.3K

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860

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Promoted product

The Children's Placechildrensplace.com

2 videos

Why it worked

The video effectively combines a "fashion show" format with relatable parent commentary on savings, making it engaging for viewers looking for back-to-school shopping inspiration and deals.

Summary

The video showcases children modeling back-to-school outfits from The Children's Place, highlighting the variety of clothing and accessories available. The parents express excitement about the outfits and the savings achieved.

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Transcript, structure and on-screen text

5 beats, a 18-word transcript and 3 lines of on-screen text — the parts you need to write your own version.

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Original caption

The back-to-school season is here and my kids are ready to rock the school year in their new wardrobe from @The Children’s Place! And don’t they look so ADORABLE!? Shop their featured uniform styles in-store or at thechildrensplace.com! Comment “SHOP” for a link to these perfect back-to-school outfits. #ad