#PPOSBCPartner POV: your friend doesn't play about your reproductive health

@clare.elena

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SoundTikTok sound · original sound - clare.elena

Promoted product

Planned Parenthood of Orange and San Bernardino Counties

Why it worked

The video uses a relatable 'friend intervention' scenario to address a common health screening gap, making the information about Planned Parenthood feel personal and actionable rather than purely informational.

Summary

The video promotes Planned Parenthood of Orange and San Bernardino Counties as an accessible and compassionate provider of reproductive healthcare, encouraging viewers to book appointments. It highlights their insurance network, availability, and compassionate staff.

Structure

1Questioning friend's lack of pap smear
2Explaining the quickness and ease of pap smears
3Addressing cost and accessibility concerns
4Highlighting Planned Parenthood's services and insurance acceptance
5Emphasizing compassionate care and availability
6Encouraging viewers to book an appointment

Product placement

Planned Parenthood of Orange and San Bernardino Counties ACTS - provides reproductive healthcare services, including pap smears. Removing it would change the topic of the video. #PPOSBCPartner APPEARS - a hashtag indicating a partnership, does not affect the video's content.

Original caption

#Ad Friends don’t let friends miss health screenings. Online booking is now live, book an appointment at Planned Parenthood of Orange and San Bernardino Counties today! #PPOSBC #PPOSBCPartner #ImForPP @plannedparenthoodosb

More from @clare.elena

Call to action

book an appointment at Planned Parenthood of Orange and San Bernardino Counties today!

On-screen text

#PPOSBCPartner POV: your friend doesn't play about your reproductive health Wait you've never had a pap smear? No I just haven't gotten around to it. What was that for? Okay sorry that was rude but honestly that's how quick a pap smear feels. Okay but can I ask why you've been putting it off? Is it because of the cost? a little and I don't even know where I'd go. Okay but actually that's why I like Planned Parenthood of Orange and San Bernardino Counties! They're in network with most major commercial insurance plans so for people it's really accessible. They also offer care and support for all of your reproductive health needs making it easier to get the services you need when you need them. I didn't know that! Are you busy tomorrow at 10. Why? I'm booking your appointment for your pap smear at Planned Parenthood! I can make my own appointment I promise. Pinky promise? You can book so easily and they're open seven days a week have next day appointments available and if you need one sooner they accept walk-ins Will I get good care there? Oh absolutely! Their providers specialise in reproductive healthcare and they're really compassionate. You'll be in good hands. You know what ... okay I'll do it. Yay okay so just go ahead and book your appointment with Planned Parenthood of Orange and San Bernardino Counties. It's one small thing that can make a big difference for your reproductive health

Transcript

Wait you've never had a pap smear? No I just haven't gotten around to it. What was that for? Okay sorry that was rude but honestly that's how quick a pap smear feels. Okay but can I ask why you've been putting it off? Is it because of the cost? A little and I don't even know where I'd go. Okay but actually that's why I like Planned Parenthood of Orange and San Bernardino Counties! They're in network with most major commercial insurance plans so for people it's really accessible. They also offer care and support for all of your reproductive health needs making it easier to get the services you need when you need them. I didn't know that! Are you busy tomorrow at 10. Why? I'm booking your appointment for your pap smear at Planned Parenthood! I can make my own appointment I promise. Pinky promise? You can book so easily and they're open seven days a week have next day appointments available and if you need one sooner they accept walk-ins. Will I get good care there? Oh absolutely! Their providers specialise in reproductive healthcare and they're really compassionate. You'll be in good hands. You know what ... okay I'll do it. Yay okay so just go ahead and book your appointment with Planned Parenthood of Orange and San Bernardino Counties. It's one small thing that can make a big difference for your reproductive health